Navico partners with new distributor in FranceNavico

Navico is pleased to announce the signing of a distribution partnership agreement with Kent Marine Equipment. Kent Marine Equipment, an affiliate of Alliance Marine Group, has become the distributor in France for the Lowrance®, Simrad®, B&G® and C-MAP® brands. This exciting new partnership offers a great opportunity for both parties. Kent Marine Equipment, founded in 1974 […]

ActiveTarget: How Navico developed industry-leading live sonar Navico

We sat down with Navico’s Acoustic Transducer Design Engineer, Jayme Caspall, to find out about the game-changing technology behind Lowrance’s ActiveTarget live sonar and how it was developed throughout 2019-20, against all odds. Could you tell us a little bit about the history of ActiveTarget? The project behind ActiveTarget was born in 2019. Our objective […]

Navico appoints Tara Norton as Chief Sustainability Officer Navico

Egersund, Norway – Navico, parent company to the Lowrance®, Simrad Yachting, B&G® and C-MAP® brands, announced the hiring of its first-ever Chief Sustainability Officer this week as the company has made sustainability one of its core strategic pillars globally across its brands, products, operations and production.  Tara Norton joins Navico as Chief Sustainability Officer from French multinational Engie Impact, where she worked with its Corporate and […]

Navico’s story with Bismonte – Interview with its founder, Liz Plotz Navico

We sat down with Bismonte, a Lowrance distributor based in South Africa, to hear about their history and thoughts about the market. Thank you Liz for taking the time to speak with us! In a few sentences, could you tell us a little bit about Bismonte. Bismonte Trading is the longest standing independent Lowrance distributor.  […]

Lowrance Pro Angler Dustin Connell Dominates MLF Redcrest 2021 Navico

Tulsa, Okla. – Lowrance®, a world-leader in fishing electronics since 1957, is pleased to announce that Lowrance pro angler Dustin Connell secured a decisive win at the Major League Fishing (MLF) Bass Pro Shops REDCREST 2021 tournament on Lake Eufuala in Eufaula, Alabama, February 22-26. Equipped with the Lowrance Utimate Fishing System, including HDS LIVE […]

Navico launches new, sustainable packaging program Navico

Egersund, Norway – Navico, parent company to the Lowrance®, Simrad Yachting, B&G® and C-MAP® brands recently announced its renewed focus on becoming a more sustainable company, dedicated to preserving the joy of being on the water for current and future generations. The first step was a transition to feature 100% recyclable and sustainable packaging in […]

Navico® Partners With New Distributor FLAK AS Navico

A collaboration that will strengthen Navico’s presence and profile across Norway. Egersund, Norway – Navico, parent company to the Lowrance®, Simrad Yachting, B&G® and C-MAP® brands has announced the appointment of FLAK AS as their Norwegian distributor. Under the terms of the agreement FLAK will distribute Navico’s recreational brands Lowrance®, Simrad Yachting, B&G® and C-MAP®. […]

Q&A with Lowrance Distributor, OPM International Navico

OPM International is a Finnish Distributor for Navico and the largest in EMEA. In this interview, its CEO, Anssi Lehtinen, tells us more about Lowrance’s presence in Finland. OPM is Navico’s largest Distributor in EMEA, but could you tell us more about OPM and your team? OPM International is Navico’s Lowrance Distributor for Finland and […]

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